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  • Writer's pictureRayanne Armand

Reflections of a day at South West Business Expo 2018

After weeks of preparation Root2Growth have had a successful and rewarding day at the South West Business Exop at West Point Exeter. Posters up, table set, prize draw arranged and a bowl full of gel beads later we were all set to roll. With #gamification at the heart of our offering we were pleased to see the reaction on everyone’s faces as they delved their hands into our alternative lucky dip. Some brave souls went in for another try!

Root2Growth offer an interactive board game approach to finance and accounting. It was excellent to hear people’s comments throughout the day about how refreshing our brand was and the unique stance on what is often perceived as a dull and daunting subject. 'Taking the fear out of finance' is certainly our aim and what many past clients have felt after our one-day hands on workshops.

Brand awareness was the key purpose of the day. How rewarding to see that our signature bright colours and fun approach attracting passers-by to our stand. Many said how appealing our brand was and very memorable. The Root2Growth team have worked hard to establish a unique and eye-catching brand and feel proud so many fellow businesses across the South West have come along today and reinforced this and encouraged us - #hardworkpaysoff

Networking is essential and undoubtedly one of the main platforms used to market our business and gain new clients and develop new connections. The South West Expo gave us this opportunity and the Root2Growth team had a fun and motivating day meeting existing clients and business friends as well as establishing new relations.

For those who entered our prize draws at the show today we thank you and will be announcing the names of the lucky winners next week over Twitter, LinkedIn, Facebook and email (provided from your business card). Good luck and watch this space.

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